Bob Cooley
Communications / Digital Workplace Leader
- Location Greenwich Village, NYC
- email bob@bobcooley.nyc
- phone (917) 586-7704
- Currently Seeing Opportunities
Strategic thought leader and digital workspace innovator who champions teamwork, culture and creative problem solving; with proven experience in bringing together and bridging groups and individuals of varying disciplines to drive business outcomes that simultaneously cultivate positive culture, while creating efficiencies such as a 347% increase in digital workplace adoption, 27% companywide reduction in use of email, and helped teams to deliver 90% increases in process efficiency.
Professional Skills
Notable KPIs
% Increase
in intranet utilization
% Decrease
in corporate email dependancy
% Adoption
of new collaboration tools in 2 Qs
% Efficiency Boost
using collaborative strategies
Work Experience
Senior Manager, Communications Strategy
As head of the Digital Workplace Team, bridged the gaps between communications, technology, and the business. Spearheaded the strategies that mobilized our 10,000 employees to collaborate and communicate more effectively; driving culture, teamwork and core values through best-of-class technologies matched with proven methodologies such as Agile and Lean, measured through data-driven and anecdotal metrics to increase business outcomes across the firm.
Principal / Strategy Director
As the principal and founder of this boutique consulting firm, worked directly with the leadership, C-suite and founders of companies to create strategies that lead to positive outcomes through better communications and marketing; using storytelling and technology to strengthen their brands and business processes.
Led a highly specialized contract team of A-list designers, developers and UX professionals focused on providing the highest quality creative and technical services to clients. The firm served as a trusted partner to Fortune 100 companies, branches of the U.S. government, and clients of all sizes.
Director, Creative Solutions
I joined Starpoint as an Art Director, where my ability to easily build rapport with clients and peers, and to deliver business solutions quickly led to managing projects and acting as client partner on initiatives with budgets up to $3MM. Promoted to the role of Director: Creative Solutions within my first year, co-led and elevated the 25-person design and UX team in the strategic vision and development of creative marketing initiatives, eLearning programs and application development, managing and creating business practices and methodologies which more effectively addressed the needs of our diverse, high-profile clients.
Contract photographer / videographer
I've been speaking through photography for over three decades.
My work has appeared in hundreds of newspapers and magazines, including Life magazine, Sports Illustrated, Golf Digest, The Washington Post, Policy Review, The Economist, The Detroit Free Press, and Weekly Reader.
I hold awards from The Michigan State Press Association, The Hoosier State Press Association, The National Press Photographers Association, the Associated Press and the W3.
My images have also been used in many advertising and marketing campaigns for companies including The Coca Cola Company, Herman Miller, Simon & Schuster, Spalding, and Pella Windows.
Education
Public Speaking Topics
Effective Digital Workplace Adoption Practices
Utlizing Social Media and Networking in Highly-Regulated Industries
The Implications of the Mobile Workforce
Best-Practices in Collaboration
Intellectual Property Basics
Contact Basics for Independent Contractors
Led over 90 eLearning sessions at TD Ameritrade
Presented at multiple conferences per year, including intraNET, the IBM Leadership Alliance, and yearly at Social Connections as well as IBM’s yearly conferences (Connect, Think!, etc). Led over 90 lectures, workshops and educational sessions internally at TD Ameritrade.